Darshana Somani: From Skilled Specialist to Team Lead at Accenture—Backed by Strategy, Not Luck

Darshana Somani knew her craft better than most.
An expert SharePoint developer with over 11 years of hands-on experience, solving complex problems for local businesses, always delivering—but staying behind the curtain.

She wasn’t lacking skill. She was missing visibility.
Not on job boards. Not on paper. In presence. The kind that speaks before you even say a word.

And that’s what we helped build—from the ground up.

Personal Branding That Activated a Career-Level Leap

Darshana wasn’t looking for likes.
She wanted the kind of recognition that turns silent contributions into leadership opportunities.

So, we mapped a strategy that focused on substance:

  • Rebuilt her digital identity across LinkedIn and professional platforms, positioning her as a SharePoint leader—not a follower
  • Translated her technical depth into thought-leadership content and credibility signals recruiters could instantly recognize
  • Implemented storytelling frameworks that connected her past work with future roles—highlighting initiative, innovation, and team collaboration
  • Guided her through networking with recruiters from top-tier tech firms—through targeted content, messaging playbooks, and outreach rhythms
  • Elevated her personal brand in alignment with leadership: confidence, clarity, and consistency—both online and offline


What Happened Next

🎯 Shortlisted and interviewed by top firms across India and overseas
💼 Hired by Accenture as a Team Lead—managing a 12-member team on enterprise-level SharePoint and Microsoft tech stacks
📩 Built direct recruiter relationships inside leading global firms
🧭 Now regularly turns to us for support on career direction, content positioning, and leadership presence

This wasn’t a lucky break.
It was long-earned skill, given the visibility it deserved.


When Strength Is Already There—You Just Need the Spotlight

Darshana’s story isn’t about reinvention.
It’s about amplification.

She always had the talent. She just needed a brand that moved at the same speed as her expertise.
Now, she leads with clarity—and shows up like the professional she’s always been.

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Got a question or need guidance? Our team’s just a message away — ready to help you make the right move.

When should I start focusing on personal branding?

We recommend starting personal branding as early as possible to establish a strong, consistent presence that sets you apart from competitors. Early personal branding helps build a loyal audience, and according to Forbes, brands that are consistently presented are 3 to 4 times more likely to experience brand visibility.

Why is content important in digital marketing?

We use high-quality content to engage your audience, improve SEO rankings, and build credibility, ultimately driving more traffic and conversions. Research by Demand Metric indicates that content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. Moreover, 61% of consumers say they are more likely to buy from a company that delivers unique content.

How do you measure the success of a digital marketing campaign?

We measure success through key performance indicators (KPIs) like website traffic, conversion rates, engagement metrics, and return on investment (ROI). According to a survey by MarketingProfs, companies that measure their marketing ROI are 1.6 times more likely to achieve higher budgets.

What are the key elements of a strong personal brand?

We focus on authenticity, consistency, and a clear value proposition to build a strong personal brand that resonates with your target audience. A study by Lucidpress found that consistent brand presentation can increase revenue by up to 33%. Also, 86% of consumers say authenticity is a key factor when deciding what brands they like and support.

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