Books, what a wonderful creation. Reading a book is such an exercise that people tend to treat it like a routine or a habit; some people like to call it meditating, for some it's fun like a mental workout, and for some it's just fun. But my favorite part is that it's something for everyone. Some read fiction, some read history, some like fantasy, and some like self-help motivational books, but the idea of spending at least half an hour reading is so beautiful that it completely negates the importance of what you are reading.

Having said that, let’s come back to our main topic, personal branding. This is one such topic on which volumes can be written about shared insights and experiences by brand strategists and personal branding experts. You can literally pick any book on personal branding and start your learning journey. But we want to save your energy and effort that you will put in browsing and picking out the right book. That’s why we bring you a well-compiled, handpicked collection of seven of the best personal branding books 2025 that you should read now.

As we move forward, we will need to comprehend the value of personal branding and how it builds trust, establishes authority, and nurtures influence. Coming from branding experts like Bhavik Sarkhedi and Sahil Gandhi, who always manage to provide value with their thoughts on clarity and consistency, this is evident. According to a 2025 study, 81% of consumers need to trust a brand before making a purchase, and personal branding significantly enhances this trust for individuals. With the development of social media and the introduction of AI-driven content, these personal branding books 2025 provide essential strategies, frameworks, and insights to navigate this evolving space. Not to mention we will look at some amazing statistics highlighting the prominence of personal branding in today’s market.

Why Personal Branding Books Matter in 2025

Before we dive straight into the list that we have curated for you, let us share some thoughts on why top personal branding books matter in 2025. Books are such a simple yet elite medium of learning, growing, and gathering knowledge that for me it still makes complete sense that there is a huge community of people that like to buy a book physically and then read it, keeping their phones on silent and sitting at any quiet place. 

This small detail is important because as the growth of digitalization occurred, people switched to smart devices and ebooks. Well, ebooks are fun, compact, and most importantly, mobile. You can carry them in your devices, and they are easy to share as well. It works well with personal branding because in the modern market, your branding mostly happens online, so e-books are a great choice.

In 2025, when 77% of consumers prefer buying from brands they follow on social media, a strong personal brand is vital for professional success. Everyone is on the internet today, and your personal brand is your first impression. These e-books from personal branding experts like Hannah Power, Chris Do, Bhavik Sarkhedi, and Sahil Gandhi, who is also known as the “Brand Professor,” will help you make that impression last long and strong.

1. The Personal Branding Playbook - Amelia Sordell

The book came out in December 2024, and from then on has been a game changer for branding professionals. The book majorly focuses on how you can take control of your personal brand and become impactful in this attention economy. The complete name of the book is “The Personal Branding Playbook: Turn Your Personality Into Your Competitive Advantage.”

The book compiles strategies, tips, and tactics that Amelia personally implemented to build her reach and cross over 100 million people. The book centrally represents the idea of growing your authentic reputation driven by real results. In a nutshell, the book will help the readers in designing their story and strategy, sharing it with the world, and building an audience or fan base, which will ultimately lead to inbound leads effectively positioning them as a personal brand to the people. Irrespective of whether you are a CEO or a student while reading this book, you will change your perspective.

Amelia Sordell is the founder of Klowt, a personal branding agency that specializes in offering customized branding services and facilitation to Fortune 100 companies and venture capital-backed clients. She is known for her rags-to-riches story, building everything from scratch. Her agency, Klowt, is based on her philosophy that a personal brand has to be the unfiltered version of who you are and how you show up online.

2. Become Someone From No One - Sahil Gandhi and Bhavik Sarkhedi

This book is a powerhouse of insights, knowledge, and branding wisdom. After a long time, a book finally arrived that can be titled as the bible for personal branding. The book was released in 2025, and let us assure you that it has completely changed the way people think, feel, and react towards personal branding. The book is the product of all the experience, expertise, skill, knowledge, and learnings that both Bhavik Sarkhedi and Sahil Gandhi, aka “Brand Professor,” accumulated in their long years of work, achievements, and accolades.

It’s one of the must-read personal branding books 2025. The book is handy, yet the book has the power to shift mindsets and introduce a long-lasting wisdom to its readers. It doesn’t matter if you are a seasoned professional or a novice trying to learn about personal branding; this book has something for everyone. Yes, from a step-by-step guide to building a personal brand, followed by actionable measures to effective search techniques and mastering Google search, this book has it all.

The authors, Bhavik Sarkhedi and Sahil Gandhi, together own the Blushush agency, and they have their personal ventures as well. Ohh My Brand is founded by Bhavik, and Sahil represents the Brand Professor. Personally and together they have served many international clients and handled personal branding for many individuals across industries.

3. The Power of You - Hannah Power

The book holds great importance for people seeking someone to get inspired by and not someone who is there to mentor them. The book came out in 2020 and has completely changed the way people look at businesses and personal branding. The book extensively guides its readers in clarity on niche and purpose, identifying audience and target market, crafting a clear and valuable message to engage customers, building branding strategies, and offering tips on increasing productivity & efficiency.

Hannah Power’s writing is clean, deliberate, and hits at the right spot. The book has a long real name called “The Power of You: How to build a powerful personal brand to establish yourself as an online leader,” and it does deliver what it sounds like. Hannah Power is a coach, a public speaker, an author, and a podcaster. Her clients are founders, corporate leaders, and professionals seeking meaningful brand shifts.

4. Pocket Full of Do - Chris Do

This pocket-sized book is the determination and observation of over two decades of entrepreneurship and creativity. It offers you bite-sized inspiration during a busy workday and offers a sharp point of view distinguishing between business, branding, and creative mindsets. Let me be very clear: this book is not something you will like if you have a taste for case studies and step-by-step strategies. No, it does not contain any in-depth narratives, but it comes easy to reference, sparks insights, and offers a great daily dose of creativity.

Chris founded the company The Futur; he is a renowned educator and speaker, not to forget, also an Emmy Award-winning designer. This book aligns with his philosophy and reflects on his creative beliefs, which is an important aspect of the knowledge economy.

5. Influencer: Building Your Personal Brand in the Age of Social Media - Brittany Hennessy

This book has collected many accolades from the time it was first published in 2018. The book is the answer to all your questions regarding building a personal brand, drawing the attention of your brand audience, and keeping them engaged. The book will guide you in monetizing your influence and how much you should charge; in addition to which, it also provides valuable information on landing an agent, praising a brand, and getting on radars with your favorite companies.

Brittany Hennessy has a vibrant life; before she turned a social media strategist, she was a nightlife blogger and made her way to become the Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media.

6. Ditch the Act: Reveal the Surprising Power of the Real You for Greater Success - Leonard Kim & Ryan Foland

In this book the authors show how vulnerability, storytelling, and transparency drive real connection. The book came out in 2019 and underlines the significance of a step-by-step process to integrate personal stories into your brand, tips for embracing failure and lessons publicly, and lastly a roadmap to building trust and credibility through relatability.

The book offers a simple and clean actionable program for building an authentic, long-lasting personal brand. The book emphasizes creating a personal brand that’s honest and authentic and that reveals personal struggles; you’ll build stronger, longer-lasting relationships and achieve greater success.

Leonard Kim is a personal branding expert, and Ryan Foland is a keynote speaker along with a branding coach. Together they have written this book to help people understand personal branding in a deeper manner.

7. Show Your Work - Austin Kleon

The book is an updated version and follow-up to the author’s book Steal Like An Artist. This book was first published in 2014 and has a long name: “Show Your Work: 10 Ways to Share Your Creativity and Get Discovered.” The book has 10 chapters and teaches how to build an audience and how to deal with the ups and downs of putting yourself and your work out in the world.

The author Austin Kleon is a New York Times bestselling author. His work is centered around showcasing creativity in today’s world.

Conclusion

I don’t remember where I read this post, but I remember what it said:that, in this era of people doing multiple things, reading is one such activity that you cannot do with the other. When you are reading, you simply cannot do anything else; it demands your attention. I loved the post and the idea behind it, because it’s true. Having said that, look for these recommended personal branding books and we would love you to have the same experience with these books. Download the Personal Branding Gold Mine eBook and get a closer look at how personal branding experts like Sahil Gandhi and Bhavik Sarkhedi think and execute their ideas.

We wish you the best of the reading.